- EAN13
- 9782511016978
- Éditeur
- Business Book Summaries
- Date de publication
- 29/09/2014
- Langue
- anglais
Summary: Unleashing the Killer App
Review and Analysis of Downes and Mui's Book
BusinessNews Publishing
Business Book Summaries
Autre version disponible
The must-read summary of Larry Downes and Chunka Mui's book: "Unleashing the
Killer App: Digital Strategies for Market Dominance".
This complete summary of the ideas from Larry Downes and Chunka Mui's book
"Unleashing the Killer App" shows that killer apps are compelling new
commercial products and services that are created when new technologies,
products and services combine in radical ways. They transform industries,
redefine markets and devastate the established order. In their book, the
authors explain a digital strategy that companies should exploit in order to
gain a position where they can introduce killer apps. This summary teaches you
how to best position your company to profit from the emergence of the
electronic commerce market.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "Unleashing the Killer App" and find out why you should
use killer apps to remain competitive today and in the future.
Killer App: Digital Strategies for Market Dominance".
This complete summary of the ideas from Larry Downes and Chunka Mui's book
"Unleashing the Killer App" shows that killer apps are compelling new
commercial products and services that are created when new technologies,
products and services combine in radical ways. They transform industries,
redefine markets and devastate the established order. In their book, the
authors explain a digital strategy that companies should exploit in order to
gain a position where they can introduce killer apps. This summary teaches you
how to best position your company to profit from the emergence of the
electronic commerce market.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "Unleashing the Killer App" and find out why you should
use killer apps to remain competitive today and in the future.
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